PERFORMANCE-BASED SERVICE AGREEMENT
This SERVICE AGREEMENT ("Agreement") is entered into as of the date of acceptance by both parties, by and between:
Ad Sky Agency LLC ("Agency") and Tokunbo Agosu ("Client").
Together, the Agency and the Client are referred to as the "Parties."
Ad Sky Agency LLC, hereinafter referred to as "Agency"; -and-
Collectively, the Agency and the Customer are referred to as "Parties."
This Agreement governs the performance-based marketing services provided by Agency to Client, specifically related to Facebook advertising and email marketing for the promotion of Client’s art business.
II. SCOPE OF WORK
Month 1: Onboarding ($2,000 USD)
2–3 onboarding meetings to establish funnel strategy
Review of email marketing, social media, and ad readiness
Initial setup of tracking systems and testing warm audience ads
Month 2 and beyond: Performance-Based Ads Management
20% of gross sales generated via advertising and email marketing, or $1,500 USD/month — whichever is greater
Full ad campaign build-out (freebies, live promos, sales campaigns)
Weekly reporting (Excel or equivalent)
Ad copywriting and creative development (excluding video production, email sequence building after month 1, new funnel builds, social media management and any other digital media marketing outside of facebook ad management specifically)
Pixel installation, audience segmentation, testing, and optimization
Retargeting funnel setup (cold/warm traffic)
Biweekly check-ins via Zoom (optional)
Support via email, Voxer, or Facebook Messenger within 24 business hours
Note: Specific deliverables and timeframes will be documented in a separate Scope document and adjusted based on circumstances beyond Agency’s control.
• Ads management months 20% of sales from advertising and email marketing in USD per month:
o Full Campaign Deployment (testing freebies, Live promotion, ads for scaling program). - Weekly reporting (in excel), ad copy & creative (excludes video production), pixel placement, audience testing, ad optimization, FB stacked ads funnel for targeting cold audience and retargeting for warm audiences. Tricia can be reached always by email or by voice messaging through Voxer or FB Messenger within 24 hours on business days. Includes a catchup every two weeks on zoom, if desired.
III. FEES & PAYMENT TERMS
·Initial Payment: $2,000 onboarding fee due prior to commencement.
Ongoing Payment: Monthly, the Client agrees to pay the greater of:
$1,500 USD/month (flat minimum), OR
20% of gross sales attributed to Agency’s advertising and email marketing efforts.
Ad Spend: Client agrees to a minimum ad spend of $1,000–$1,500/month.
Additional Work: Any out-of-scope work will be billed at $150/hour with prior approval.
Sales Attribution: Attribution will be based on standard tracking methods such as UTMs, ad platform analytics, and email platform reports.
Refunds/Cancellations: Refunds or canceled orders will not reduce the commission below the $1,500/month minimum.
The Client agrees to dedicate a FB ad spend of $1000-1500 USD per month (minimum) to gain traction.
Late payments or failure of payments will result in immediate cessation of all work carried out by the Agency. All work remains the sole right of the Agency until payment is made.
All marketing materials (copy, creative, strategy documents, tracking setup, etc.) remain the property of the Agency until all payments are made in full. Upon full payment, ownership of all Client-specific assets shall transfer to the Client.
Commencement for the project to start with onboarding session April 7 2025. By availing of the Agency’s payment plan, both parties agree to the terms of service.
The Client agrees that the Agency shall not be held liable for results outside of its control - such as the quality of leads or sales made by the Client’s team.
PERFORMANCE THRESHOLD
If, after 60 days, the campaign fails to generate a minimum of 30 qualified leads or $3,000 in sales, the Agency reserves the right to:
Convert to flat-rate monthly billing ($1,500/month), or
Terminate the agreement.
TERMINATION
Either party may terminate this agreement with 14 days’ written notice.
If the Client terminates within 90 days of the initial onboarding session and full payment has not been made for assets developed by Agency, a one-time fee of $1,500 will be due to compensate for work completed.
Client understands that Ad Sky Agency will follow all Terms of Services written by Facebook. Ad Sky Agency will also use “Best Practices” as we understand them directly from Facebook representatives and other high volume agencies. Client understands that Ad Sky Agency will follow all Terms of Services written by Facebook. Ad Sky Agency will also use “Best Practices” as we understand them directly from Facebook representatives and other high volume agencies.
Client understands that Ad Sky Agency does not offer refunds if Facebook decides to close the client’s ad account without notice or reason. Ad Sky Agency will only use approved methods that are considered “white hat” and Ad Sky Agency will not endorse or use any software, tools or methods that would be in violation of Facebook’s Advertising Terms of Use
Ad Sky Agency strongly suggests that the client read all of Facebook Advertising Terms of use before the client executes this agreement with Ad Sky Agency.
(1) This Agreement will be governed by, interpreted and enforced in accordance with the laws of the Pinellas County Florida, US and the federal laws of the US applicable therein.
(2) Each Party irrevocably attorns and submits to the exclusive jurisdiction of the Tampa Florida and Federal courts situated in the City of Tampa and waives objection to the venue of any proceeding in such courts or that such courts provides an inconvenient forum.
Date/Time: